covering by marketing their nicotine product at youth to profit same as cigarettes?
The Chicago Tribune article titled, Suit: E-cigarette maker Juul ‘creating public health crisis’ reported of a lawsuit against “that alleges the company intentionally targeted teenagers with a deceptive marketing campaign.”
The Purpose of This Post
Is to relate the ancient idiom to this lawsuit and a hopefully wise suggestion based on an ancient proverb for a law to apply to all sellers of nicotine products based on a proven marketing plan to both benefit Juul and the public welfare.
King Solomon
Withhold not correction from the child: for if thou beat him with the rod, he shall not die. (Proverb 23:13)
My son, if your heart is wise, then my heart will be glad indeed; (Proverb 23:15)
Above all else, guard your heart for everything you do flows from it. (Proverb 4:23)
What’s My Point?
I do not recommend the ancient Biblical instruction to beat a child with a rod in the old Testament of the Bible. The reason is because the New Testament of love provides a far more effective method to motivate a child to prevent him from physical death and perhaps spiritual death..
Our contemporary medical proof of how nicotine is an addictive habit used by marketizers for profit by claiming cigarettes were not harmful or addictive resulted in millions of deaths over time.
The correlation of a Juul appearance of a rod reminded me of the rod in the proverb and how the marketers of Listerine mouth wash intentionally made their product taste bad so that users would think that medicine is supposed to taste bad to convince them it was healing.
Modern science claims state a juvenile brain does not mature until the early twenties. Science and parents both also know when you introduce a baby to something that tastes good it arouses pleasure for more.
Arousing an addictive pleasure into an impressionable mind can be compared to the idiom of warning to watch out for a wolf in sheep’s clothing.
In My Opinion
Suing Juul on behalf of public health crises is a good first step in the interest o public welfare.
What we should also do is emulate for the public health crisis is to require the entire drug industry emulate Listerine marketing and the gas companies’ practices of inserting a bad smell to warn people of the danger of their products.
For example, any company that sells a product that is addictive, whether it be Juul and nicotine, or an opium or fentanyl etc. addictive substance to make it taste bad in the interest of public good.
For example, if a doctor prescribes a opium based pain pill for short term use, instead of a pill for easily swallowed, a drug manufacturer would instead produce the contents in a large size chewable form so it must be swallowed after chewing and experience a bad taste that no person would find pleasure injecting.to serve as a reminder that the drug is addictive.
That may not be effective on a person who has already an addiction problem, but it may help a person who is not yet addicted by using the same marketing ploy as Listerine.
If Interested
Read the Source Links Below
You Decide
In your opinion, did Juul full well known in their hearts what they were doing when they produced good tastes in their products?
Would my suggestion help make hearts wise and reduce the pleasure of injecting an addictive product to juvenile or adults?
Regards and good will blogging.
Source Links
Chicago Tribune
Wolf in Sheep’s Clothing Idiomhttps://www.bloomsbury-international.com/en/student-ezone/idiom-of-the-week/list-of-idioms/1324-a-wolf-in-sheeps-clothing/
Rudy u Martinka 
I do not believe that Juul deliberately set out to capture the youth market. What becomes popular to youth, in my opinion, is highly unpredictable, What Juul is guilty of is developing a product that is, to smokers wanting to stop, something that is very similar to the smoking experience with a great deal less of the harmful components of cigarettes. I use a vape device and am sure I am much healthier because I no longer smoke cigarettes.
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Jeffw5382
Thanks for your reply. Quitting smoking 50 pls years ago was one of the hardest things to do.
Most of my present health problems are related to my smoking habit in my youth when I believed I was invncible.
It did not help when I listened to advertisement that the brand I smoked was the most used by doctors.
My point is ingesting any any foreign substance in lungs or body has a detrimental effect.
Juul knows that in my opinion and so does their marketing people as we as every doctor.
If you dont believe, ask your Doctor.
Regards and goodwill blogging
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My doctor has expressed the same gratitude for me quitting cigarettes- being an addict in recovery I know that I wouldn’t stop until I wanted to regardless of the consequences- I found I could want to use this chemical delivery system that is 99% less harmful than smoking so I’ll be a burden on society and my children that much longer- it’s in God’s hands
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